SwineCast Industry

Consumers Are Swayed by Animal Welfare Issues


Marketing to consumers must be factored into any animal agriculture policy and legislative fronts. The public exposure animal rights and animal welfare debates create also impact purchasing decisions by consumers.

Fighting ballot initiatives regarding the care and housing of farm/food animals might actually be poorly advised, according to a recent study by economists at Oklahoma State University. The analysis evaluated demand for eggs in selected California markets before and following the vote on the farm animal housing initiative -- Proposition 2, or "Prop 2" -- in 2008 in which California voters adopted Prop 2 by 66% of the vote.

Animal ag producers must understand the consumer market space and strategically think about how to approach ballot initiatives and new regulations.

"If this attention leads to undesirable consumer shifts in purchasing behaviors, industry stakeholders need to be cautious in developing strategies in response to ballot initiatives similar to Prop 2 in the future"

advises Glynn Tonsor, an agricultural economist at Kansas State University.

How Are Transportation and Disease Linked?

Dr. Jeff Zimmerman, Iowa State University, shares historical vignettes that highlight how transportation and disease have always been linked. Understanding this connection can help those in agriculture identify and eradicate animal diseases. From the 2010 International PRRS Symposium, December 3 - 4, 2010, Chicago, IL, USA.

Antibiotics, Animal Ag, and People.


The Federation of Animal Science Societies (FASS) webinar on Antibiotics in Animals and People presents a series of reviews and research on the use of antibiotics in animal agriculture.

“A broad prohibition on use of antibiotics to prevent disease has, in some cases, increased the amount used for disease treatment and has not minimized total antibiotic use,” [Jim] Pettigrew said. “This can be detrimental to animal welfare and to efficiency of resource use.”

Jim Pettigrew, University of Illinois professor of animal sciences, is a member of the FASS Science Policy Committee and served as the lead coordinator for the recently approved FASS policy statement on antibiotics.

FASS developed the following policy statement as part of their efforts to engage the public and provide guidance to animal agriculture professionals.

The Federation of Animal Science Societies (FASS) strongly supports the judicious use of antibiotics in food animal care consistent with the health and welfare of the animals, with preserving the value of antibiotics in protecting human and animal health, and with efficient use of the earth’s resources in food production

Reducing Livestock Emissions


The Greenhouse Gases and Animal Agriculture Conference (GGAA), held October 3 to 8, 2010 in Banff, Alberta, Canada, produced some usable information to help operations tackle livestock emissions. From NationalHogFarmer.com, here are Ten Steps Toward Tackling Livestock Emissions:

Ideas on Pork Industry Trend Spotting

Brett Stuart - Global AgriTrends, helps clarify the global pork market trends, from the Swine Forecast 2011 webinar, December 1, 2010.

Brett's watch list: The Great Russian Experiment : Continued delistings?; The Great China Experiment: Pork self-sufficiency and industrialization plan; U.S. economy remains weak – likely prolonged; Mexico trucking dispute – carousel retaliation now on pork; and High Grain PAIN!
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