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World Pork Expo is in full swing and SwineCast is taking an active role in the conversations. We are talking with producers, companies and key stakeholders over the next couple of days and sharing those conversations with you on SwineCast.com.

I am excited at some major efforts coming together to focus on PRRS Area Control. Boehringer-Ingelheim is taking a lead role on this critical disease issue by bringing together efforts from across the U.S. and building a backbone of information and collaborative efforts. You’ll be hearing more from this PRRS Area Control initiative in the coming days on SwineCast.

I also want to draw your attention to some interesting episodes that the SwineCast community is showing interest in: "Man Made Climate Change: Hoax or Myth" (links below). It is always good to hear from you that we’re helping in some small way.

Given the twin hammers of H1N1 and world economic upheaval, the U.S. pork industry is doing all it can to grow demand through exports and maintain the black ink of the past few months. ...Agriculture Telling its Story On The Farm: Tennessee Floods and Effects on TN Agriculture Melissa Burniston ( @mburniston ) of the Tennessee Farm Bureau shares information about the flood impacts to agriculture in Tennessee.

SwineCast has recently increased its industry stake with sponsorships of significant meetings through our parent, Truffle Media Networks. The event sponsorships resulted in exclusive SwineCast coverage of the recent National Institute for Animal Agriculture Annual Meeting: “One Health: Implications For Animal Agriculture.”

In Kansas City for the Pork Industry Forum (PIF), the annual joint meeting of the National Pork Producers Council and the National Pork Board. From this meeting you’ll be hearing presentations and interviews at SwineCast.com.

The pork industry has seen a rebound in prices of late (thankfully) and a re-focusing of strengths to challenge immediate threats. A recent program features Elite Pork’s Dr. Craig Rowles as one voice asking legislators to protect our access to the tools which ensure our animal’s well-being and productivity.

Adding your voice to those already being heard in Washington is a priority in 2010. Do not delay.

Winter has for many years meant Porcine Reproductive and Respiratory Syndrome (PRRS) breaks. This year at several midwestern conferences there are efforts to use the reduction in swine numbers as a base to work a PRRS eradication effort into place. Empty houses simplify depop-repop programs.

Two major state swine conferences coming up in the next couple of weeks and SwineCast is joining a premier list of program sponsors to bring you the presentations, conversations, and analysis. These important educational opportunities will be posted at SwineCast.com in the days following the Minnesota Pork Congress and the Iowa Pork Congress.

Be looking for us at these meetings and throughout the year as we continue to bring you conversations, photos and presentations from the gathering places for the U.S. Swine industry.

We’re pumped to share presentations from the recent Swine Forecast 2010 virtual conference this week in your email update. This program brings together speakers and groups of swine producers around the U.S. and Canada to share concerns and questions in a timely and forthright fashion. You’ll get the skinny from bankers on access to capital, market updates from Dr. Steve Meyer and a look behind the curtain in the packer/retail area of the industry.

There has been much discussion focused on PRRS eradication at recent swine health meetings. Ideally, the goal should be to eliminate this fierce killer of unborn pigs from the U.S. entirely. This week, two programs will be looking at what it might take to accomplish this goal.

I’ll be in Chicago for the Boehringer Ingelheim PRRS Symposium which precedes the International PRRS Symposium as part of the Conference of Research Workers in Animal Diseases. These high-level, international gatherings bring the best and brightest to bear on the PRRS issue. We’ll have interviews and presentations available for you on the discussion next week.

Also, the presentations from Swine Forecast 2010 go online at SwineCast.com this coming Dec 9. Great overviews of several segments affecting swine production. If you missed the live webinar, you don’t want to miss this replay.