National Pork Board Funded Research

Featured Presentations

What Is Pork's People Driven Marketing Strategy?

A Digital Revolution: Pork's People Driven Marketing StrategyA Digital Revolution: Pork's People Driven Marketing Strategy Steve Lerch, Google, shares insights on how consumers search for information as it relates to food, health, and life. Mr. Lerch focuses on how people think about the protein market and what information is misinterpreted by consumers about protein. Mr. Lerch closes with updates on what trust means to consumers [video].

USA Level Foreign Animal Disease Preparedness

African Swine Fever (ASF) awareness, prevention & response efforts at the national levelAfrican Swine Fever (ASF) awareness, prevention & response efforts at the national level Dr. Patrick Webb, National Pork Board, details the African Swine Fever (ASF) awareness, prevention, and response efforts at the national (USA) level. Diligence, preparedness, and active monitoring is a must. Dr. Webb reminds that there are key foreign animal disease resources at the Pork.Org web site [video].
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