Education

2018 World Pork Expo

2017 World Pork Expo2018 World Pork Expo, June 6 - 8, 2018, Des Moines, IA, USA. From the PORK Academy were several presentations on A Digital Revolution: Pork's People Driven Marketing Strategy [link] and how prepare for secure pork [link]. Additional presentations shared the environmentals and economics of swine.

What Is Pork's People Driven Marketing Strategy?

A Digital Revolution: Pork's People Driven Marketing StrategyA Digital Revolution: Pork's People Driven Marketing Strategy Steve Lerch, Google, shares insights on how consumers search for information as it relates to food, health, and life. Mr. Lerch focuses on how people think about the protein market and what information is misinterpreted by consumers about protein. Mr. Lerch closes with updates on what trust means to consumers [video].

SwineCast 1032, Being Prepared Is Key To Authentic Communications and Conversations

SwineCast 1032 Show Notes:

SwineCast 1031, The Squeal - The Importance Of Gilt Selection

SwineCast 1031 Show Notes:
  • In this episode by PIC on the importance of gilt selection, Dr. Ken Stalder (Swine Genetics Specialist, Iowa State University), Malcolm Turley (PIC Gene Transfer Supply Account Manager), and Marlon Tafs (PIC Quality Assurance Manager), talk about how to best setup the gilt selection operating environment, employee training, and evaluation criteria.

SwineCast 1022, Dr. Tom Gillespie says leadership and technology are key to the future pig care

SwineCast 1022 Show Notes:

Protect Your Roots

From the 2018 Animal Agriculture Alliance Stakeholders SummitFrom the 2018 Animal Agriculture Alliance Stakeholders Summit The 2018 Stakeholders Summit - themed "Protect Your Roots" - inspired attendees representing all facets of animal agriculture to be proud of their past and current roles in the industry, and challenged them to be forward-thinking about how we can continue to grow into the future. Even if communication is not part of their job description, Summit attendees left with new perspectives on key issues and ready to engage with influencers to secure the future of animal agriculture [play list].

Dr. Randall Singer - "No Antibiotics Ever" Animal Production: Potential Impacts on Animal Welfare


"No Antibiotics Ever" Animal Production: Potential Impacts on Animal Welfare - Dr. Randall Singer, Professor of Epidemiology, University of Minnesota, from the 2018 Animal Agriculture Alliance Stakeholders Summit, Protect Your Roots, May 3 - 4, 2018, Arlington, VA, USA.

Jenny Splitter, Tamara Hinton, Philip Brasher - Sharing Your Roots: Working with Media


Sharing Your Roots: Working with Media - Jenny Splitter, Food, Science and Health Writer; Tamara Hinton, Senior Vice President, Story Partners; Philip Brasher, Senior Editor, AgriPulse, from the 2018 Animal Agriculture Alliance Stakeholders Summit, Protect Your Roots, May 3 - 4, 2018, Arlington, VA, USA.

Ted McKinney - Agriculture’s Roots in Washington


Agriculture’s Roots in Washington - Ted McKinney, Under Secretary for Trade and Foreign Agricultural Affairs, USDA, from the 2018 Animal Agriculture Alliance Stakeholders Summit, Protect Your Roots, May 3 - 4, 2018, Arlington, VA, USA.

Dr. Jayson Lusk - The Future of Consumer Choice


The Future of Consumer Choice - Dr. Jayson Lusk, Professor and Department head, Department of Agricultural Economics, Purdue University, from the 2018 Animal Agriculture Alliance Stakeholders Summit, Protect Your Roots, May 3 - 4, 2018, Arlington, VA, USA.

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