A "Fresh" Perspective: Driving Key Cutout Sales - Kiersten Hafer, Clemens Food Group, from the 2018 World Pork Expo, June 6 - 8, 2018, Des Moines, IA, USA.
Secure Pork Supply Dr. Pam Zaabel, Iowa State University, reviews the Secure Pork Supply Plan and its key aspects. Dr. Zaabel also covers the status of several core initiatives and projects around vaccine stocks, surveillance, and the Secure Pork Supply website. Key message: "there's no harm in hoping for the best as long as you're prepared for the worst." [video].
2018 Weather Outlook Dr. Elwynn Taylor, Iowa State University, reviews the weather forecast tools and metrics for the coming year. Core take away messages: 1) Climate RISK in Agriculture is likely to be greater during the next 20 years (including Florida), 2) Management of Risk is of increasing importance [video].
International Marketing Update - Dr. Dermot Hayes, Iowa State University, and Dr. Craig Morris, National Pork Board, from the 2018 World Pork Expo, June 6 - 8, 2018, Des Moines, IA, USA.
A Digital Revolution: Pork's People Driven Marketing Strategy - Steve Lerch, Google, from the 2018 World Pork Expo, June 6 - 8, 2018, Des Moines, IA, USA.
Neil Dierks, National Pork Producers Council CEO, shares thoughts on the World Pork Expo, current policy and trade conversations, trade show offerings, and animal health improvements.
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