consumers

SwineCast 0750, Engaging The Marketplace For Pork Products

SwineCast 0750 Show Notes:
  • Few of us have time to regularly connect with customers so we rely on our representative organizations to stay in touch. At the Iowa Pork Congress, National Pork Producers Council Vice President of Industry Relations, Dallas Hockman, shares what is being asked of us, the impact of social media and steps we need to consider in the future.

SwineCast 0724, Legacy Farms - Fair Oaks Pig Adventure Groundbreaking

SwineCast 0724 Show Notes:
  • The dream of showcasing pork production in a world-class, consumer-friendly facility has broken ground in Indiana. Malcolm De Kryger of Belstra Milling introduces Legacy Farms in conjunction with Fair Oaks Dairy Farms.
  • Fair Oaks Farms Home Page

SwineCast 0712, Bringing Science To The Discussion Table

Download mp3SwineCast 0712 Show Notes:
  • Author and science advocate Shawn Otto outlines the challenges in talking science to an uninformed public from the recent Animal Ag Alliance Stakeholder's Summit. He also includes 'how to's' on arguing successfully for science.

Brian Rittgers - Making Safe, Affordable, Abundant Food a Global Reality


Making Safe, Affordable, Abundant Food a Global Reality - Brian Rittgers, Director of Global Management Development, Elanco, from the 2012 Annual Conference of the National Institute for Animal Agriculture, March 26 - 29, Denver, CO, USA.

SwineCast 0708, Yes! You Can Impact Consumer Perceptions!

Download mp3SwineCast 0708 Show Notes:

Mike Platt - Bridging the Divide, Finding Common Ground


Bridging the Divide, Finding Common Ground - Mike Platt, Indiana Pork Association Executive Director, from the Animal Ag Alliance Stakeholders Summit, Real Farmers Real Food, Celebrating Tradition and Technology, May 2-3, Arlington, VA, USA.

SwineCast 0706, Consumers Feedback Accelerates Through Social Media

Download mp3SwineCast 0706 Show Notes:
  • National Grocers Association VP of Public Affairs, Greg Ferrara offers his insight on today's social media world as he shares with the recent Stakeholders Summit of the Animal Agriculture Alliance meeting in Alexandria, VA.   In the case of consumer concerns and food safety issues, "We can't wait a day or two.  We've got to respond in minutes!" and when a problem surfaces, "Let the know we've taken care of it immediately."  For both producers and retailers, loss of trust in food safety equates to loss of customers at the counter. 

SwineCast 0699, Answers For The Pink Slime Public Relations Nightmare

Download mp3SwineCast 0699 Show Notes:
  • There's been much head-shaking and tongue-clucking over the unfolding "Pink Slime" fiasco which made its entry into social consciousness via social media, then exploded onto the national scene. Kansas State meat scientist John Gonzales shares information to better understand what the product is and to shed light on some repeatedly reported inaccuracies.

SwineCast 0686, How Is "Pork. Be Inspired" Campaign Being Received By Consumers?

Download mp3SwineCast 0686 Show Notes:

SwineCast 0676, Food Prices Climbing - Will We Pay The Price In Farm Bill Discussions?

Download mp3SwineCast 0676 Show Notes:
  • Are higher food prices affecting consumers?  And what does it mean for U.S. agriculture and agricultural policy?  Let's ask American Farm Bureau Federation chief economist Bob Young. 
Syndicate content