Building Consumer Trust for Antibiotics and Animals Ms. Christine Summers, Costco, talks about how Costco handles the conversation of antibiotics with 80 million members. Ms. Summers drive the business with high quality and safe expectations. Ms. Summers points that the Costco members are highly educated, well paid, and have a heightened awareness. What Costco does is proactively engage with their members and be part of the daily dialog about food [video].
How Do Consumers Perceive Eating? Dr. Dustin Boler, University of Illinois, shares how seasonality and consumer perceptions play a part in pork quality. Dr. Boler also highlights research on pork meat and points out correlations observed between ham wights and belly firmness.
Our Barn Door is Open Panel - National Pork Board officer Brad Greenway with pig farmers Erin Brenneman, Thomas Titus, and Chris Soules (ABC’s The Bachelor and Dancing with the Stars), from the 2015 World Pork Expo, June 3 - 5, 2015, Des Moines, IA, USA.