consumer choice

SwineCast 1141, At The Meeting - Salmonella Control: New Rules May Affect Pre-harvest Choices

SwineCast 1141 Show Notes:
  • 'At The Meeting' Honoring Dr. Bob Morrison looks at the new Swine Slaughter Inspection System and what it means for food safety.
  • The ATM hosts (Dr. Montserrat Torremorell - College of Veterinary Medicine, University of Minnesota, Dr. Gordon Spronk - Pipestone Veterinary Services, and Dr. Tom Wetzell - Swine Veterinary Consultant) learn more about the Swine Slaughter Inspection System with Former USDA Under Secretary for Food Safety Dr. Mindy Brashears. Dr. Brashears and the ATM team look at the changes being implemented by the USDA Food Safety and Inspection Service, and how those changes may affect producers.
  • 'At the Meeting', Honoring Dr. Bob Morrison is a podcast sponsored by Boehringer Ingelheim Animal Health USA Inc. and is focused on the the most recent topics in swine health and production.

Helping Connect Pork With Consumers

Pork on the Menu!Pork on the Menu! A panel with chefs and food experts talks about how pork is thought of on menus and what chefs are doing to engage consumers around food with pork [video].

What Is Pork's People Driven Marketing Strategy?

A Digital Revolution: Pork's People Driven Marketing StrategyA Digital Revolution: Pork's People Driven Marketing Strategy Steve Lerch, Google, shares insights on how consumers search for information as it relates to food, health, and life. Mr. Lerch focuses on how people think about the protein market and what information is misinterpreted by consumers about protein. Mr. Lerch closes with updates on what trust means to consumers [video].

Kiersten Hafer - A "Fresh" Perspective: Driving Key Cutout Sales


A "Fresh" Perspective: Driving Key Cutout Sales - Kiersten Hafer, Clemens Food Group, from the 2018 World Pork Expo, June 6 - 8, 2018, Des Moines, IA, USA.

Steve Lerch - A Digital Revolution: Pork's People Driven Marketing Strategy


A Digital Revolution: Pork's People Driven Marketing Strategy - Steve Lerch, Google, from the 2018 World Pork Expo, June 6 - 8, 2018, Des Moines, IA, USA.

Science & Consumer Perception Changes Need Attention

Industry Discussing Science & Consumer PerceptionIndustry Discussing Science & Consumer Perception Pork Forum 2018 Industry Discussing Science & Consumer Perception - Moderated by Michael Specter, staff writer at The New Yorker and the author of the book Denialism. Panel includes Dr. Kevin Wells, University of Missouri; Dr. Bradley Wolter, The Maschhoffs; Dr. Dan Kovich, National Pork Producers Council; Charlie Arnot, CEO, The Center for Food Integrity [video].

Panel - Industry Discussing Science & Consumer Perception at National Pork Industry Forum


Industry Discussing Science & Consumer Perception - Panel, from the 2018 National Pork Industry Forum, February 28 – March 2, 2018, Kansas City, MO, USA.

Cristen Clark, Jarrod Bakker, Gary Sovereign - The Consumer Connection: A Producer Perspective


The Consumer Connection: A Producer Perspective - Cristen Clark, Iowa Pork Producer & Food Blogger; Jarrod Bakker, Iowa Pork Producer; Gary Sovereign, Iowa Pork Producer, from the 2017 Iowa Pork Congress, January 25-26, Des Moines, IA, USA.

Panel Discussion - Swine Industry Expectations, Innovations & Transformations


Swine Industry Expectations, Innovations & Transformations - Moderator Neil Dierks, CEO National Pork Producers Council, and panelists Dr. Tom Burkgren, Executive Director, American Association of Swine Veterinarians; Jan Hueber, General Manager and Co-Owner, Great Plains Management; and Bob Ruth, President, Country View Family Farms, from the 2016 Ceva Swine U.S. Launch & Scientific Symposium, February 26, New Orleans, LA, USA.

Dr. Craig Rowles - Back to the Future: Producing Food in a Changing Consumer Environment


Back to the Future: Producing Food in a Changing Consumer Environment - Dr. Craig Rowles, Chief Operating Officer, Biova LLC, from the 2016 Boehringer Ingelheim Vetmedica, Inc. Swine Health Seminar, February 26, New Orleans, LA, USA.

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