Checkoff Marketing Spends For 2016: Just Grill It

What Would the Grill Say? Checkoff Consumer CampaignWhat Would the Grill Say? Checkoff Consumer Campaign Ceci Snyder, National Pork Board, shares the planning and activity around Pork Checkoff funded consumer marketing. Ms. Snyder shares examples of the summer and fall media campaigns, metrics, and what the goals are for the rest of the year [video].