SwineCast Industry

The State Of Pork Today

Swine Industry Expectations, Innovations & TransformationsSwine Industry Expectations, Innovations & Transformations In this panel of swine experts, questions are discussed about handling disease emergencies at a national level, who are the trusted sources of information about the food supply, and the public perceptions of agriculture and how to respond.

Moderator Neil Dierks, CEO National Pork Producers Council, and panelists Dr. Tom Burkgren, Executive Director, American Association of Swine Veterinarians; Jan Hueber, General Manager and Co-Owner, Great Plains Management; and Bob Ruth, President, Country View Family Farms [video].

Using Complexity Theory To Understand Swine Vaccine Responses

 The Importance of Tissue-Level ActivityThe Chaos of Vaccine Responses: The Importance of Tissue-Level Activity Dr. David Hurley, Department of Large Animal Medicine, University of Georgia, dives into the science and physiology of tissue level activity and using Chaos Theory (or Complexity Theory if you prefer) to understand vaccine responses. This presentation shares detailed illustrations that explain tissue level events (their duration and strength plus their diversity).

One key takeaway is vaccines are able to protect target tissues other than the vaccine site because once ordered and produced in effective quantity and for the right challenge, the products will enter all body tissues expressing damage and danger. [video].

Providing Value Beyond The Products

Ceva U.S. BusinessCeva U.S. Business Craig Wallace, CEO and North America Pacific Zone Director, Ceva Animal Health, highlight how Ceva is growing and developing the relationships with veterinarians and producers in the U.S. Craig's key message is to "provide value beyond the products." [video].

Helping U.S. Pork Producers and Veterinarians

Ceva U.S. Swine BusinessCeva U.S. Swine Business Gary Robertson, Director, U.S. Swine Business Unit, Ceva Animal Health, provides an update on the planned swine product launch in the U.S. and how Ceva is committed to helping pork producers and their veterinarians [video].

Consumers And The Future They Drive

Back to the Future: Producing Food in a Changing Consumer EnvironmentBack to the Future: Producing Food in a Changing Consumer Environment Dr. Craig Rowles, Chief Operating Officer, Biova LLC, shares the story of going from pigs to the layer egg business. Dr. Rowles' mission is to highlight that the pressures the egg laying business has is the same, or will be like, those in the swine industry. [video].

From The Panel

Q & A PanelQuestions and Answers Drs. Harding, Hawke, Lindberg, and Rowles participate in the question and answer session to address how they work with people, understand the issues, figure out solutions for their customers, and what communications approaches they use [video].

Getting Better

You Cannot Improve What You Do Not MeasureYou Cannot Improve What You Do Not Measure Dr. Nels Lindberg, Owner, Animal Medical Center and PAC Consultant, shares how to build a vet practice across multiple species based on developing people to be better. Dr. Lindberg's take away "A Leader's job is to develop more leaders." [video].

Thinking Ahead

Starting with the End in MindStarting with the End in Mind Dr. Abbey Harding, Lowe Consulting, Ltd., shares an outlook of swine in 2016 and into 2017. Dr. Harding details thoughts on helping producers be successful in a low margin market. Key messages: Efficiency is king, utilize your people to be the best, and understand how to manage risks [video].

Are Fish Like Pigs?

Exploring Lessons from Disease Management in Commercial AquacultureExploring Lessons from Disease Management in Commercial Aquaculture Dr. John Hawke, Professor, Chief Diagnostician, Louisiana Aquatic Diagnostic Laboratory, Louisiana State University, opens with background on aquaculture and the issues the industry has. Dr. Hawke shares how aquaculture health management has applicable goals and issues like those in swine and aims to relate them to veterinarians [video].

Planning Is A Must For Veterinary Feed Directive Changes

Antibiotic UpdateAntibiotic Update Dr. Dave Pyburn, National Pork Board, points out the changes around the Veterinary Feed Directive is a big change and that planning now is very important. His one key message: "Be Ready" for the new antibiotic changes and stay informed on VFD and related regulations [video].
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