2018 World Pork Expo

30 Years Of Pork This year's World Pork Expo excellent weather, many more opportunities to see people, and lots of engagement on various topics.

From the PORK Academy covered issues on genetics, reminded producers on the Secure Pork Supply Plan, shared consumer perspectives, and looked at trade + tariffs.

Additional presentations shared the weather outlook and provided an update on the basics of swine economics.

Learn more about some of the sessions you missed with SwineCast's coverage of the 2018 World Pork Expo held June 6 - 8, 2018, Des Moines, IA, USA.

Featured Presentations

What Is Pork's People Driven Marketing Strategy?

A Digital Revolution: Pork's People Driven Marketing Strategy Steve Lerch, Google, shares insights on how consumers search for information as it relates to food, health, and life. Mr. Lerch focuses on how people think about the protein market and what information is misinterpreted by consumers about protein. Mr. Lerch closes with updates on what trust means to consumers [video].

Improving Sow Survivability

Improving Sow Survivability Dr. Jason Ross, Iowa State University, presents a look at sow mortality, especially due to prolapses. This is an ongoing research project that has collected raw data from over 100 farms. One of the key observations is that there is significant variation across farms. Follow-on activity includes projects at high & low incidence farms plus designing & employing on farm mitigation studies [video].

Sow Health and Wellbeing As Keys To Productivity

The Impact of Vitamins on Swine Production Dr. Casey Bradley, Dr. Ken Stalder, Dr. Joseph Hahn, and Dr. Jonathan Bergstrom each share insights on the impacts of vitamins on swine production. Each presenter brings their specialty and research to the conversations to help producers improve their understanding of sow health and sow productivity [video].

Understanding Pig Euthanasia Decisions

Euthanasia Research and Resources Ms. Caitlyn Mullins, North Carolina State University, shares research on approaches on diagnosing pigs and understanding the decisions on animal recovery or euthanasia. Ms. Mullins also talks about consumer perceptions of sick animals and how euthanasia plays a part [video].

What Is Nutribiosis?

Nutribiosis to Address Pig Production Challenges Mr. Aart Mateboer, DuPont Business Unit Director, Animal Nutrition, and Dr. Milan Hruby, DuPont Global Senior Application Manager, share research on nutribiosis to address pig production challenges. The focus of the presentations is to show information on how good intestinal health helps optimal swine performance [video].

Technology Tools Like CRISPR Are Pork Opportunities

Opportunities for Swine Genetic Improvement Thomas Titus, TriPork, Inc., shares the opportunities available for genetic improvements in swine through technologies like CRISPR. Some observations: 1) The conversation of biologic and genetic tools like CRISPR are happening and the agriculture livestock world needs to be engaged in the conversation continuously, 2) Collaboration is critical [video].

How To Drive Key Cutout Sales

A 'Fresh' Perspective: Driving Key Cutout Sales

A "Fresh" Perspective Kiersten Hafer, Clemens Food Group, shares how Clemens Food Group has grown and aims to focus on investments to drive key cutout sales. Ms. Hafer outlines the marketing and brand experience being used to make pork relevant again [video].

Being Prepared With Your Business Continuity Plan

Secure Pork Supply Dr. Pam Zaabel, Iowa State University, reviews the Secure Pork Supply Plan and its key aspects. Dr. Zaabel also covers the status of several core initiatives and projects around vaccine stocks, surveillance, and the Secure Pork Supply website. Key message: "there's no harm in hoping for the best as long as you're prepared for the worst." [video].

Understand and Manage Weather Risk

2018 Weather Outlook Dr. Elwynn Taylor, Iowa State University, reviews the weather forecast tools and metrics for the coming year. Core take away messages: 1) Climate RISK in Agriculture is likely to be greater during the next 20 years (including Florida), 2) Management of Risk is of increasing importance [video].